Dan Ochwat

Dan Ochwat

Executive Editor

Author Profile

Dan Ochwat is the executive editor of Store Brands magazine, part of the EnsembleIQ network of publications. He's been involved in writing and editing for retail-based trades for nearly two decades, formerly as the editor of Shopper Marketing magazine, and as a writer for Path to Purchase IQ, publications that cover national brand consumer goods marketing and news.

ARTICLES BY THIS AUTHOR

6/24/2021
Aldi continues partnership to fund pediatric research
This is the third year Aldi will work with Alex’s Lemonade Stand Foundation, releasing lemon-themed exclusive products and driving donations.

Dan Ochwat
6/24/2021
Kerry serves up interactive online research on private brand beverages
The report looks at store brand coffee, tea, alcoholic beverages and more and what two distinct groups of shoppers — adventure seekers and practical traditionalists — look for in a private label beverage.

Dan Ochwat
6/23/2021
Store brand OTC sales are on the rise
Exclusive data from Catalina shows large year-over-year gains in some OTC categories, including a 559% increase in private label children’s cough/cold medicine.

Dan Ochwat
6/23/2021
UNFI to unveil solar-power facility this month
The 640-sacre facility with 800,000 solar panels will provide enough energy to power more than 14,000 nearby homes in North Carolina.

Dan Ochwat
6/23/2021
Rite Aid seeks clean-ingredient own brand partners
The drug store chain is hosting a virtual summit to hear pitches from selected suppliers on whole health, clean products.

Dan Ochwat
6/23/2021
Rise Baking acquires Brill
The cookies, breads and bakery items company expands its North American reach acquiring branded and private brand producer Brill, part of Baker & Baker Group.

Dan Ochwat
6/23/2021
Favorite Day, Mondo Llama in stores
Store Brands in the Wild blog looks at sweet merchandising for Favorite Day, Mondlo Llama, and an Aldi Instagram post.

Dan Ochwat
6/22/2021
Amazon Prime Day results are in
The retailer said the event was the biggest ever for its small business third-party sellers, while one in five Prime shoppers reportedly bought groceries during the event.

Dan Ochwat
6/22/2021
Academy Sports fires up athleisure trend with Freely
The regional chain added to its Freely store brand of apparel with new styles for summer.

Dan Ochwat
6/22/2021
Bed Bath & Beyond targets young shoppers with Wild Sage
The fifth owned brand to launch this year speaks to younger shoppers in time for the back-to-college shopping season, supported by influencers, integrated marketing campaign.

Dan Ochwat