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In-Depth Topics

A collection of news, articles and other featured content about In-Depth Topics.

December issue cover report looks at what the industry needs to do — and not do — to keep private brands flourishing in the years ahead

The deep-discount retailer, with its emphasis on high-quality private brands, low prices and convenience, could change the grocery landscape for many years to come

Supermarket chain’s ‘relentless pursuit’ of customer service includes the value it places on its own brands. It’s the reason Publix is our 2017 Retailer of the Year

As a group, Asian-Americans tend to purchase national brand products, but retailers willing to offer a high-quality store brand product for a great price could convince this group to switch.

Private brands were the talk of retail, as evidenced by many of our top 10 stories of the year

Defense Commissary Agency deploys first private brands in 25-year history

Bundled displays, convenience-minded claims and more could keep store brands strong in over-the-counter remedies.

Despite stagnant growth, U.S. retailers of private brand feminine hygiene pads, panty liners and tampons have opportunities to grow category

Store brands can offer tasty and affordably priced items with a flair of their own

How retailers can leverage limited-time and exclusive offerings to generate excitement and tap into consumers’ fear of missing out

Store Brands looks back on some of the past year’s biggest news in private brands and the grocery, drug, mass and other key retail sectors.

Sam's Club's Chandra Holt leads Member's Mark makeover, taking an ordinary brand into premium territory

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