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Fresh takes on mature products

Retailers and manufacturers of own brand products such as eggs, coffee and paper towels can inject categores with new life

MPC rebrands SuperAmerica as Speedway

Rename of convenience store chain is part of MPC and Andeavor merger

BJ’s Wholesale Club holds membership event without fees or commitment

Club retailer invites everyone to shop and to learn about latest features

Reading up on private brands

Greg Pohlmann is the author of a new e-book, “Thinking Store Brands First." Click below to watch videos on the making of the book. Click here to purchase the book.

Watch the Video

‘It's one of the perks that helps persuade shoppers to dish out $60 or $120 for a membership every year,’ according to CNN Business

Retailer brings laughter to customers with ‘Shop Differentli’ ads

FMI report details how retailers can position their store brands for success in category

Line to include ready-to-eat salads, snacks, fresh-cut platters and value-added vegetables

Judges select 53 products — 38 food and 15 non-food items— for winners in annual awards competition

Products are online retailer’s brands, but are made and owned by other manufacturers that benefit from being promoted on

The Store Brands’ Growth 100 list features product segments and categories where private brands post dollar sales and unit sales gains of 5 percent or more, and account for$5 million or more in total sales in the last year, according to data taken by market researcher IRI

Latest Blogs


Creating connections through coffee

Searching for coffee, I struck gold with a good price and an unexpected but welcome value in Meijer Gold’s flavorful brand


Why Target’s new Smartly line is sharp thinking

Retailer is offering consumers — through selling ordinary and even humdrum products — a perfect way to save money

2018 Buyers' Guide

Buyers' Guide

Podcast: How to improve the checkout experience

Digimarc Corp.’s Heidi Dethloff speaks with Store Brands Editor-in-Chief Lawrence Aylward about the dangers that poor checkout experiences can inflict on a retailer’s image, and how retailers can improve the process.

Listen Now

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