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Research & Data

A collection of featured Research & Data.

Survey: Smooth curbside pickup experience increasingly a must-have

Incisiv’s latest in-store shopper survey found growth among the use of curbside pickup, as well as an emphasis on contactless store pickup

Nielsen teams with IBM on weather targeting data tool

Retailers, manufacturers leverage the AI tool to activate digital campaigns based on weather’s influence on consumer behavior and more

“Future of Private Brands” report includes survey results that say 89% of U.S. consumers trust private brands as much as national brands, half of shoppers pick a store based on store brand assortment

For the second month in a row, retail sales nationwide saw an increase over the previous month though NRF is eyeing the good news with caution

Consumer confidence, as measured by the Refinitiv/Ipsos Primary Consumer Sentiment Index, is at 47.1 for the month of August, down 2.5 points from July and 13.5% year over year.

IRI found that 27% of consumers used their stimulus on groceries and household necessities, and likely would use a second stimulus for the same purposes

The coronavirus pandemic has upended shopping behaviors making it difficult for retailers to predict behavior

For store brands, 63% of American shoppers said they are permanently switching to private brands, according to a new study from Ketchum

Annual ranking of retailers by sister publication Progressive Grocer has heavy hitters up top, but hard not to look at Aldi, TJ and dollar stores

Research consultancy Magid’s May survey found shoppers that lost out on their preferred brands were happy with their store brand options

Marketing director at ActiveViam discusses ways retailers can protect private brand imaging, pricing and manage ways to help them flourish

“What’s Next in Fresh” report says the economic downturn from the coronavirus pandemic could fuel sales for fresh food and private brand fresh items in the months ahead

Survey of c-suite executives in grocery say private brands aren’t as influential as other departments but they hold their own in generating sales, foot fall

Retailers are promoting their private brands by using what they’re learning from a Pinterest insights tool called Pinterest Trends

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