Outlook 2025

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As the retail landscape continues to evolve, the role of private label products remains central to retailer strategies, with innovations, consumer trends, and supply chain shifts shaping the future. Store Brands’ Outlook 2025 webinar series will bring together industry experts and thought leaders to explore the big issues expected to impact the retail private label business in the year ahead.

Throughout this series, attendees will gain insights into critical topics such as changing consumer behaviors, sustainability pressures, and how retailers can continue building brand loyalty with shoppers. The series will provide retailers, manufacturers, and industry professionals with the knowledge they need to navigate the dynamic landscape of 2025 and capitalize on emerging opportunities.

Each session will include expert presentations, data-driven analysis, and interactive discussions, ensuring participants walk away with actionable strategies to strengthen their private label portfolios in the coming year.

Keynote - The Consumer

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The keynote address will delve into the evolving mindset of today’s consumer. Our expert speaker will provide a comprehensive update on how shifting preferences and economic conditions are influencing shopping habits, particularly in the private label sector. This session will explore the most significant consumer behavior changes over the past 12 months and discuss how these trends are shaping retail strategies as we approach 2025.

Speaker:

Sally Lyons Wyatt, Global EVP and Chief Advisor, Circana 

Category Growth Opportunities

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Private label enjoyed another strong year of growth as retailers continued to push their product development efforts. But which categories offer opportunities for continued expansion in the new year? We will discuss the product categories that could be in focus for new product development in the year ahead.

Speaker:

Doug Baker, Vice President of Industry Relations with FMI -- The Food Industry Association.

Building Brand Loyalty

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In an increasingly competitive retail landscape, building brand loyalty for private label products is more important than ever. This webinar will explore how retailers can differentiate their private brands and create lasting consumer trust. We will share proven strategies for fostering loyalty, from product innovation and quality assurance to effective marketing and consumer engagement. Attendees will learn how to elevate their private label offerings, making them not just alternatives but preferred choices for shoppers.

Speaker:

Emily Detwiler, Executive Director Associated Wholesale Grocers