Omnishopper is meant to reveal shopping behaviors while also bringing dependable data to the forefront of omnichannel measurement and illuminating blind spots that may exist among CPG retailers and manufacturers.
Products that are certified through third-party organizations now get a Sourced for Good seal to assist Whole Foods shoppers looking to buy responsibly sourced items.
The latest offering in its private brand wine portfolio is Kalyana, a line of three wines from California, certified and produced via a range of sustainable techniques.
The Power of Produce report shows a double-digit increase in sales as survey results point to consumers looking to eat healthier at home, especially during the pandemic.
The Walmart Paint Finder tool is an interactive video similar to the retailer’s recent Walmart Cookshop, and it puts its private label Color Place brand front and center.