Seth Mendelson, publisher/editor-in-chief, says value-focused shoppers and rising prices on national brands offer private label a chance to grow its consumer base
To celebrate the return of baseball, Store Brands in the Wild heads to the virtual ballpark with Kroger’s social program centered around its own brands
Wakefern's expanded partnership with Inmar Intelligence could enable the retailer to launch programmatic digital, influencer campaigns for its store brands