In the Aisles: How the coronavirus changed up marketingRetailers have focused on educating consumers and thanking staff, but perhaps things are changing Kroger’s store brands know how to partySupported by its “Our Brands,” the retailer has launched online, weekly activity kits that consumers download and use to celebrate at home, as well as share over social media Walgreens gives additional savings to first responders Retailer awards 30% off store brands to all medical, police and fire first responders on April 25 Study says consumers have more appreciation for store brands Looking at how shopper behaviors have changed around COVID-19, an Acupoll survey found around a quarter of consumers gained an appreciation for private label Coca-Cola study looks at what drives shopper loyalty, visits Exclusive research also ranks retailers based on who is executing behavioral drivers best Home Chef gives back to fight hunger The meal kit producer, a subsidiary of Kroger, has donated to Feeding America, and offering ways for consumers to help Brookshire’s discounts store brand products for first responders Critical responders in the fight against the coronavirus pandemic earn a 5% discount on all purchases of private label products at its various stores GrowGeneration to focus on store brands during COVID-19 Specialty garden center Q4 report shows annual sales up nearly 175% Private brand Low, Low Price program drives Weis earnings The retailer saw Q4 and annual earnings rise a percent, attributing gains to its private brand value program ChefsBest adds content creation to offerings Qualifying brands and store brands now will have access to content programs designed exclusively for food and beverage companies First Previous 69 70 71 72 73 Next Last
