Digital Marketing

7-Eleven adds caffeine to the Replenish sports drink line

7-Eleven has added two new caffeinated flavors to its own brand Replenish line of sports drinks.
Surprising seasonal store brand items at Trader Joe’s

Retailer curated unique own brand gifts for the holidays and talks wine.
7-Eleven announces first 'super-fan' contest winners

The first three winners of its Fuel Your Fandom got creative around its own brand items and earned cash prizes and more.
Plant-Based Report: Pandemic powers plant-based foods

More than a meatless burger, plant-based items are booming and private label brands are looking to capture the growth.
Gelson's adds to private label wine collection with famed winemaker

Southern Calif. grocery chain Gelson's is adding two Cabernet Sauvignons produced by winemaker Julien Fayard to its Gelson's Wines collection.
7-Eleven and Kerwin Frost team up for signature snack mix

Internet personality Kerwin Frost and convenience retailer 7-Eleven are releasing a limited-edition snack mix that will debut at this year's ComplexCon event.
Bed Bath & Beyond owned brand items head to Kroger

In a major partnership, the home retailer will bring home and baby goods to Kroger's Marketplace website, along with a physical pilot store coming soon.
Vegan e-tailer launches own brand plant-based sushi line

Online retailer that goes by "GTFO, It's Vegan" expanded its Great Foods line with four varieties of vegan sashimi.

Petco develops exclusive holiday collection to reach pandemic-driven pet parents