Marketing Tactics

The manufacturer or private label breakfast foods announced the appointment of a new president of sales after a recent acquisition by Brynwood Partners.

Research firm Hartman Group discusses how a retailer's private brands affect the customer's trust of both the chain and the product.

The leading organic grocery chain announced two new ways that customers can aid in its food bank donation efforts, including when shopping store brand items in stores.

Susan Thoman, managing director, Compost Manufacturing Alliance (CMA), discusses steps retailers can take when procuring a store brand compostable line of products.

Sephora has updated its Color IQ technology to better serve its clients when seeking cosmetics that match skin tones.

Tops Markets is celebrating a decade of its Tops in Education Program, giving back to schools by donating a percentage of private label product sales.

Grocery chain updated the material of its egg cartons to shift away from foam and towards a more sustainable future.

Representatives from Casey’s, TXB and Walgreens join an early list of panelists to speak at the virtual Store Brands Industry Forum on Beverages on Sept. 29.