Non-foods & General Merchandise

Health and wellness retailer GNC is the only retailer to carry workout products from Sway Fitness.

The Draper James RSVP line from the award-winning actress is now available in-stores and online.

The collaboration gives customers more user-friendly products for at-home health needs.

Store brands are catering to demand for premium pet products and services while riding a wave of success in the pet care category.

The retailer marked private label products that can help pets meet New Year’s resolutions.

Hope & Wonder launches for Black History Month but will expand throughout the year around holidays and key cultural events, in some cases donating 100% of net profits to an appropriate nonprofit group.

A roundup of new and top-selling products available to retailers for private brands.

Products feature clean design from rising entrepreneur Robin Wilson.