The regional chain’s app makes nine store brands and thousands of products shoppable over mobile, includes the use of curbside pickup, and ties users into a brand-new loyalty program.
The drone pilot, being conducted in partnership with Drone Express, will begin later this spring at a Kroger Marketplace location in Centerville, Ohio.
The retailer reported online sales up big for Q1 but brick-and-mortar sales were down. It also announced an expansion of some tech innovations such as a Whole Foods test of shoppers paying with a palm scan.
The own brand of tools that launched last year is rolling out an extension of more than 100 new products, including the addition of vacuums and cleaning products.