Promotion Management

U.K. retailer debuted three new own brand gins, anticipates huge increases in alcohol sales this summer (60-70% bump in beer and cider)

It's never early enough to begin 2020 holiday planning and this year is especially tricky under COVID-19; DemandTec president Cheryl Sullivan discusses how science and store brands can play a role

Store Brands in the Wild feature ventures into CVS Pharmacy to see the revamped Live Better store brand

Ace ranks highest in customer satisfaction for 13th time, but other studies show hardware category has work to do in private label

The application is designed to use machine-learning algorithms to help retailers better manage their pricing and promotion strategies

Large aisle violators detailed the in-store offer that offered shoppers savings on buying multiple Walgreens brand items, Kroger’s social hour this week camped at home

Laura Kind is being promoted to vice president, brand strategy, from her post in the own brands group

The retailer promoted its store brands through a fun taco bowl recipe and also launched an effort around Mother’s Day