Magid shopper survey saw an increase in shoppers saying they will continue buying store brands after trying it for the first time, study also found snacks and ice cream lead impulse online buys
Valassis survey finds U.S. consumers are eager to buy in the months ahead; private brands could benefit from bargain hunting but consumers also looking to be loyal
The GrocerKey e-commerce platform now utilizes Spins wellness data for participating retailers to make that retailer online shopping tool a more powerful site for personalized diet and health-related shopping
Catalina insights finds an uptick in purchases of private brand baby-related products during the COVID-19 pandemic, big conversions from shoppers who previously hadn't bought store brand
FMI, Label Insight report surveyed shoppers on product transparency in a COVID-19 world; their trust in retailers could be an opportunity for store brands
