Marketing Tactics

In our latest Viewpoints guest blog, Shekar Raman, CEO of Birdzi, lays out how retailers can better promote private brands products without traditional paper ad circulars.

The retailer continues to move the venerable brand into categories beyond auto parts.

Mold-Rite Packaging is a proud signatory of the New Plastics Economy Global Commitment and member of the Association of Plastic Recyclers as well as the Sustainable Packaging Coalition.

The new assortment features a variety of products including bedding, bath linens, decor and outdoor furnishings.

The new company featuring industry veterans is focused on working with the beauty segment.

A strong start to 2021 has also led the retailer to raise revenue guidance for the remainder of its fiscal year.

The new assortment includes products designed to help improve cardio health, immune support and skin care.

The department store retailer is moving forward with a plan to update its assortment of own-branded products.