H-E-B develops eco-friendly private brandWhile it started with sponges and toothpaste, the new store brand will expand further into personal care and household categories in the coming months. Simpli Natural Protective Underwear Sponsored Kroger refreshes diapers line as prices rise Inflation, supply chain shortage cause diaper prices to increase but Kroger aims to counter that with a reintroduction of its Comforts brand. Supplements producer turns influencers into private brands Healthy Extracts is giving influencers with more than 500,000 followers a way to develop a private label product. Southeastern Grocers earns 2 awards for own brand foods SE Grocers continues to see its own brand products win acclaim as PLMA honored two products with Salute to Excellence Awards. Surprising seasonal store brand items at Trader Joe’s Retailer curated unique own brand gifts for the holidays and talks wine. Reimagining private brand design CEO of the Fish Agency discusses how store brands need to think about optimizing for e-commerce, the phygital retail world and sustainability into their packages. Marketing Report: Earning Own Brand Influencers Influencers and celebrity endorsements are generally associated with national name brands, but private brands are getting in on the social action. Natural Grocers shoppers choose the ‘best’ of its private brands Results from last month’s shopper survey revealed, ranking their favorite Natural Grocers Brand products. Kindfull’s in the doghouse Target’s pet food and treats store brand finds itself inside clever, easy-to-set merchandising. First Previous 69 70 71 72 73 Next Last
