Packaging

This month, Store Brands takes a deep dive into the coffee and tea categories, where private label maintains a strong position relative to national brands.

Store brand sparkling water gets four new flavors, new packaging from global visual artists and its very own Spotify playlists.

The retailer sponsored an Instagram Live event with the Travel Channel TV host that highlighted some exclusive Aldi products that help consumers fight food waste.

Kate Fischer joins the private brand design agency, bringing design process management experience working at ASDA and Morrisons, as well as other agencies.

The Goodline brand includes products for men’s beards, skincare, shaving needs and more, with a focus on wellness, as brought to life through the packaging, according to the retailer.

Editor in chief Seth Mendelson discusses the growing role that private label can play as retailers look to build out their pet care approach.

The company’s Marconi Avocado Oil, previously sold in an Editors’ Picks-winning bag-in-box packaging, rolls out in a smaller light-blocking bottle for private label.