Greg Sleter

Associate Publisher/Executive Editor

Author Profile

Greg Sleter is the executive editor/associate publisher of Store Brands. Greg’s career dates back to the early 90s and for more than 20 years, Greg has been immersed in covering various segments of retail ranging from private label, to housewares and home goods, and the ever-changing business as a whole. His career began before Amazon sold its first book and Kmart and Sears were major players.

Greg has also been at the forefront of the digital revolution within journalism, having worked for AOL’s Patch division and Newsday.com. At each, he was a leading voice in developing new ways to deliver news and use social media to engage with readers.

A New York native now living in Pennsylvania, Greg is an avid sports fan and a devotee of international football, better known as soccer to you Americans.

ARTICLES BY THIS AUTHOR

9/10/2024
Lidl Expanding In Georgia
The grocer is growing its presence in the Atlanta metropolitan area with a new store opening Sept. 25

Greg Sleter
9/10/2024
The Fresh Market Heats Up Private Label Coffee Mix
The grocer continually works to find a balance between popular blends its shoppers love with a constant desire to add new products.

Greg Sleter
9/10/2024
Wakefern Seeking Local Suppliers
The grocery co-operative is focused on finding new, local suppliers who can offer unique, on-trend foods and products for potential addition to its supermarket banners

Greg Sleter
9/10/2024
Ross Stores Updates Merchandising Leadership Team
Karen Fleming and Karen Sykes have been promoted to new positions effective December 1.

Greg Sleter
9/10/2024
JCPenney Launching Ad Campaign During Amazon's Thursday Night Football
Running throughout the season on Prime Video, the department store will feature celebrities highlighting a variety of weekly specials.

Greg Sleter
9/9/2024
Topco's Crav'n Flavor Teams With Singer Chris Janson
The partnership includes the country music singer-songwriter featuring Crav’n Flavor products on his Instagram page as well as in-store and digital marketing assets with his likeness

Greg Sleter
9/9/2024
Love's Travel Stops Expands Private Label Mix
The convenience store's new Traverse Travel Gear own brand features comfort products designed for use on the road.

Greg Sleter
9/9/2024
Amazon Launches Amazon Saver Own Brand
The new private label includes a host of items from crackers and cookies to canned fruit and condiments, with most items priced at less than $5.

Greg Sleter
9/8/2024
Strike Concerns Keep Import Levels High
Retailers worried about a possible work stoppage at the end of September is leading some to bring in extra products through the late summer and early fall.

Greg Sleter
9/8/2024
JCPenney Launches Adaptive Apparel Collection For Women
The department store teams with wheelchair basketball star Jamey Perry on a new line of clothing designed for women with special needs.

Greg Sleter