Dan Ochwat

Dan Ochwat

Executive Editor

Author Profile

Dan Ochwat is the executive editor of Store Brands magazine, part of the EnsembleIQ network of publications. He's been involved in writing and editing for retail-based trades for nearly two decades, formerly as the editor of Shopper Marketing magazine, and as a writer for Path to Purchase IQ, publications that cover national brand consumer goods marketing and news.

ARTICLES BY THIS AUTHOR

8/9/2021
TreeHouse acquisition impacts Post Holdings Q3
The company behind Pebbles and Post cereals acquired TreeHouse’s ready-to-eat private label cereals in early June.

Dan Ochwat
8/9/2021
Foxtrot trots out national gift boxes
New program broadens the convenience chain’s reach and creates a clever way to curate and share store brand items to shoppers.

Dan Ochwat
8/9/2021
Report shows renewed investment in private brands
FMI’s 2021 Power of Private Brands report sees surveyed retailers, manufacturers boosting own brands.

Dan Ochwat
8/8/2021
Sephora’s beauty makeover at Kohl’s begins
The Sephora Beauty Collection includes exclusives online and in select shop-in-shops this month.

Dan Ochwat
8/8/2021
Bonne Santé Group becomes Smart for Life
Nutraceutical company rebrands based on recent acquisition.

Dan Ochwat
8/8/2021
Sprouts store brand rollouts play part in quarterly gains
Retailer showed declines vs. huge pandemic-gains a year ago but strong on two-year basis, driven in part by new introductions, promotions.

Dan Ochwat
8/8/2021
Sol Cuisine hires former Loblaw finance leader
Adam Kozak joins the private brand plant-based protein supplier.

Dan Ochwat
8/8/2021
Health-driven shoppers boost Natural Grocers in Q3
A launch of more than 100 store brand supplements during the quarter fuel gains on two-year stacked basis.

Dan Ochwat
8/5/2021
FMI Private Brands Summit returns to in-person event
The event at the end of September includes 25-minute scheduled meetings, educational sessions.

Dan Ochwat
8/5/2021
Hy-Vee celebrates ‘Field of Dreams’
The private label cereal launches in time for Major League Baseball’s Field of Dreams baseball game scheduled to play at the corn stalk diamond from the movie on Aug. 12.

Dan Ochwat