1/23/2024 Michael Duffy offers thoughts on how retailers should be using their growing private label assortments to enhance their connections with shoppers.
12/13/2023 Gerry Joyce discusses ways further development of private label assortments can help grocers in the U.S. adapt to the needs of their shoppers and gain a competitive edge over other retailers.
9/29/2023 In our latest guest blog, Laetitia Berthier, head of Customer Success at SymphonyAI Retail CPG, details how private brands can help drive e-commerce for retailers.
8/27/2023 Items can serve as strategic tool to build loyalty to your store, awareness of your brand.
8/14/2023 James Butcher, CEO at Supply Pilot, discusses the consequences for store brands that are behind the curve with their data collection processes related to extended producer responsibility.
6/21/2023 Equator US co-founder and Global Creative Director Michael Duffy offers insight on how private brands need to create what he calls a genuine sense of purpose.
5/1/2023 Michael Jaszczyk, CEO of GK Americas, details three ways retailers can better promote private brands in our latest guest blog.
4/27/2023 Symphony RetailAI CPG's Charisse Jacques details how retailers can harness technology to further grow private brands.
4/24/2023 Nancy Frame shares insight on how independent retailers can make their private label products stand apart from other items on store shelves.
2/14/2023 Mark Field of Prof. Consulting Group discusses the opportunities for retailers to use the current strong consumer demand for private label products to strengthen the connections to where they shop.
9/1/2022 Tad Carmody of Ernst & Young offers steps for CPG leaders to win in today's new consumer race.
6/29/2022 Brooke Camov, Chief Corporate and Strategy Officer at Marketplacer, discusses how retailers can leverage private brands through an integrated e-Commerce strategy in our latest Viewpoints guest blog.
