6/21/2023 Equator US co-founder and Global Creative Director Michael Duffy offers insight on how private brands need to create what he calls a genuine sense of purpose.
5/1/2023 Michael Jaszczyk, CEO of GK Americas, details three ways retailers can better promote private brands in our latest guest blog.
4/27/2023 Symphony RetailAI CPG's Charisse Jacques details how retailers can harness technology to further grow private brands.
4/24/2023 Nancy Frame shares insight on how independent retailers can make their private label products stand apart from other items on store shelves.
2/14/2023 Mark Field of Prof. Consulting Group discusses the opportunities for retailers to use the current strong consumer demand for private label products to strengthen the connections to where they shop.
9/1/2022 Tad Carmody of Ernst & Young offers steps for CPG leaders to win in today's new consumer race.
6/29/2022 Brooke Camov, Chief Corporate and Strategy Officer at Marketplacer, discusses how retailers can leverage private brands through an integrated e-Commerce strategy in our latest Viewpoints guest blog.
6/22/2022 In our latest Viewpoints guest blog, Rachael Hadaway of Symphony RetailAI discusses how retailers and suppliers can better streamline data to better improve operations, including when it comes to private brand selections.
6/3/2022 In our latest Viewpoints guest blog, Sarah Stieby, Fresh-Lock Marketing Manager, describes how retailers can better incorporate sustainable packaging, including for own brand products.
6/1/2022 In our latest Viewpoints guest blog, Shekar Raman, CEO of Birdzi, lays out how retailers can better promote private brands products without traditional paper ad circulars.
5/23/2022 In our latest Viewpoints guest blog, Kevin Sterneckert, chief strategy officer at DemandTec, discusses how AI-powered pricing can give retailers a boost when it comes to private brand sales.
4/25/2022 Erin Wagner of Limble CMMS discusses how retailers can better their supply chain management of private label goods in our latest guest blog.
