5/11/2021 Craig Marion of DemandTec shares results from two recent studies by the company and how shoppers are reacting to digital shopping trends and pricing strategies.
3/19/2021 Phyllis Johnson of Catalina, a 2020 Top Women in Store Brands winner, says the retailer that digs deep to understand shoppers of color will earn their loyalty.
3/12/2021 Looking at examples from IKEA and Sephora, Jason Cottrell, CEO of Myplanet, discusses AR as a vehicle of engagement for private brands.
3/5/2021 Ilya Katsov of Grid Dynamics explores how personalization can be used to promote private brands online, gaining more buys over e-commerce or driving more activity to the store.
2/26/2021 Suzin Wold of Bazaarvoice shares insights from recent studies on the impact of digital content to drive private brands in the accelerating world of e-commerce
2/23/2021 The CEO of Birdzi, an AI solutions company for grocers, shares ways private brands can stand out in the fast-moving e-commerce space
2/17/2021 Todd Maute of CBX says epic events have forced store brands to be agile, shares ways to up their game
2/8/2021 Cheryl Sullivan of DemandTec says while private brand's are hot, now's the time to engage shoppers
2/1/2021 PLMA president Peggy Davies shares a welcome letter exclusively to Store Brands readers
1/25/2021 Derek Jones of workforce management platform Deputy discusses ways for retailers to maintain private brand momentum via capturing consumer expectations
1/21/2021 Modern serifs, earthly color tones, looks of luxury and wellness are just a few trends in private brand packaging to come, according to Equator Design's creative director Aaron Funke
12/21/2020 Marjorie Murphy of packaging design company Equator Design talks about the need to "pivot" private brand packaging to reflect the changing times
