Strategies & Solutions

Store brand OTC sales are on the rise
Exclusive data from Catalina shows large year-over-year gains in some OTC categories, including a 559% increase in private label children’s cough/cold medicine.
Amazon Prime Day results are in
The retailer said the event was the biggest ever for its small business third-party sellers, while one in five Prime shoppers reportedly bought groceries during the event.

Bed Bath & Beyond targets young shoppers with Wild Sage

The fifth owned brand to launch this year speaks to younger shoppers in time for the back-to-college shopping season, supported by influencers, integrated marketing campaign.
Academy Sports fires up athleisure trend with Freely

The regional chain added to its Freely store brand of apparel with new styles for summer.
Walmart ushers in Gap Home with livestream, lookbook

Ahead of the June 24 launch online, Walmart will host a Facebook shop-along where shoppers can gain early access to buy featured items in the exclusive home collection.
Petco ramps up private brand pet food offering

Retailer added a premium line to its newly developed WholeHearted store brand and developed an exclusive brand with Tyson Pet Products.
Target preps owned brands for a circular future

Retailer’s broad Target Forward sustainable strategy includes a plan to have 100% of its store brands be designed to eliminate waste, sourced sustainability, be recyclable and more.
Big Lots adds functional fashion own brand

The Weekend Soul brand joins an expanded assortment of apparel online and in stores this summer, the largest the retailer has had to date.
Late Trader Joe’s founder publishes a memoir

The autobiographical book by Joe Coulombe, the founder of Trader Joe’s, known as the Original Trader Joe, was released today with a multimedia component being pitched for the screen.
Kroger returns outdoor wellness festival

After a COVID-driven hiatus, Kroger is bringing back its Wellness Experience festival in Cincinnati. Attendees bring a Simple Truth or Private Selection nonperishable item to gain access to food samples.