The regional chain’s app makes nine store brands and thousands of products shoppable over mobile, includes the use of curbside pickup, and ties users into a brand-new loyalty program.
The retailer has rolled out Pure Balance Pro+ dog and cat food that is vet-formulated and joins a move to grow its overall pet assortment to meet the increasing rate of pet households.
The drone pilot, being conducted in partnership with Drone Express, will begin later this spring at a Kroger Marketplace location in Centerville, Ohio.
The Centennial Color Palette is being featured with a special product curation from fashion icon Iris Apfel, who also turns 100 years old, in the first of the company's House of Curators features online.