Research & Data

The two companies have partnered to better understand the impact of TV ads on shopping habits, including on private label products.

New research from IRI provides new insight on the private label landscape.

The two companies have partnered to use social listening data to better improve marketing partnerships with influencers, creating more opportunities for private label.

Hero Digital has released a new study showing what makes different age groups gravitate towards brands.

A new survey from Bazaarvoice shows that private label brands can be successful by leveraging user-generated content in stores and online.

Food data firm Tastewise has shared its list of food trends to watch in 2022, giving private brands an idea of what to expect.

Wellness data company SPINS has released a report on consumer trends for the year ahead that could influence private label brands.

The club chain touted its own brand chocolate alongside survey results of what U.S. consumers deem a universally accepted gift.

BrandSpark's latest Most Trusted Award shows which grocery chains rank the best among 32 categories, including most trusted private brands.

Aldi's Charcuterie Board of Directors has named what trends will be popular in the next year for the emerging party food item.

Catalina's 2021-2022 Consumer Holiday Report gives private brand retailers a look into what consumers' attitudes are ahead of holiday gatherings.

Online grocery sales increased in November following two months of no growth, according Brick Meets Click's new report.

Placer.ai has released its 2022 retail forecast, looking back at what trends developed in 2021 and how they will impact the coming year for retail and private label.

Private brand consulting company Daymon has shared new data showing that the number of consumers who plan to buy private brands as gifts this holiday season has greatly increased from last year.

Per new research from the Plant Based Products Council, consumers are continuing to become more interested in plant-based products and the companies that make them.

Nihal Advani, CEO of QualSights, provides details on how consumer insights can optimize the customer shopping experience and enhance marketing campaigns.

Shopping intelligence firm Catalina has partnered with GSTV to measure the effectiveness of gas pump digital ads, providing an opportunity for fuel retailers to better market their private label products.

Market research firm IRI has released its CPG Market Review for 2021 and gave predictions of changes that could impact the retail and grocery industry in 2022.

Retailers' private label apparel brands are performing strongly in kids' activewear as the category grows.

Natural and organic food distributor KeHE Distributors has announced its forecast of what trends in food and beverage may be arising in 2022, giving private label retailers an idea of what to expect.

Data shared by Catalina show private brand sales in cough and cold are way up compared with dollar sales in 2020 and 2019.

According to The NPD Group, in-store retail shopping is making a comeback to a time before COVID-19, while online sales overall are slowing down.

Retail tech company DemandTec has launched its latest platform, available for private label companies to improve sales and consumer insights.

According to research from Placer.ai and Numerator, grocery chains and retailers performed well during the past holiday weekend.