JCPenney Launches The WorkShopThe department store's new initiative brings together apparel and accessories positioned for first responders. JCPenney, Chef Jenny Martinez Team On New KitchenwareThe department store teams with the popular chef to bring a Mexican-inspired assortment to shoppers. Q&A: JCPenney's Michelle Wlazlo On Private Label, Future Growth The department store's chief merchandising officer shares insight on the retailer's efforts to meet customer needs through development of proprietary collections. JCPenney Launches 'Abbott Elementary' Inspired Apparel Collection The department store teams with the popular television show to offer a new assortment designed with teachers in mind. JCPenney, Stylist Jason Bolden Expand Private Label Apparel Collections The department retailer is expanding its clothing options for men and women, with more designs from Jason Bolden joining the collections in October. JCPenney Plans $1 Billion Investment Effort The effort will take place over the next two to three years and include investments in technology, supply chain optimization, merchandising and more. JCPenney Adds Home Items to Fyre & Co Private Brand The department retailer is brining one of its newest private brands into the home section with Western-inspired bed and bathroom decor items. JCPenney Names New Chief Customer Officer Katie Mullen will lead the department store retailer's efforts to enhance loyalty with existing and new customers. JCPenney, Sports Illustrated Team on Swimwear Line The new collection includes both women’s and men’s styles, and will be available at nearly 300 JCPenney locations nationwide. JCPenney's Hope & Wonder Profits From Black History Month Collection to Benefit Charity Profits from the private brand's Black History Month collection will be donated to the Black Girls Smile nonprofit. First Previous 2 3 4 5 6 Next Last