Supermarkets such as Alfalfa's Market and Hy-Vee are creating new programs to attract men as studies show they may be increasingly more ‘gatherer’ than ‘hunter’
During the next two years, the grocery retailer’s store brands will start carrying labels designed to help ‘better guide consumers in proper recycling methods
According to a recent Trace One study on store brands in eight countries, trust and food safety emerge as two major reasons for why or why not consumers from these nations purchase them
Event brings marketers, retailers and agency professionals together to discuss actionable strategies that influence decision making along the path to purchase
From easy customization and superb printability to shelf-life extension and sustainability, flexible packaging has many advantages in merchandising store brand items
