Sephora beauty event goes virtualRetailer brings back its in-person beauty event from a few years ago for a virtual, game-like experience that highlights its store brand Sephora Collection in spots. Macy’s shows momentumRetailer recently launched a brand new private brand apparel line and reported big Q2 earnings. Walmart taps new agency The addition could shine a brighter light on private brands as it takes on media strategy. Smart for Life snares e-marketing firm Nutraceutical company with private label business diversifies with new acquisition. Catalina partnership connects out-of-home media to sales Retailers can now gauge sales impact of OOH campaigns around its store brands. 7-Eleven adds beer, wine delivery partner The retailer, who has been growing its own brands in the alcohol category, tapped an app that reach customers in three major markets. Let's Grab a Drink! Sept. 29 marks the next Store Brands Industry Forum — and it's covering beverages. Walgreens credit card encourages private brand purchase The retailer rolled out a card tied to its loyalty program, rewarding consumers for making healthy purchases and buying owned brands. From the Editors: Retailers, suppliers band together Exclusive access into FMI’s Power of Private Brands 2021 report shows renewed focus on retailers and suppliers working together, industry numbers vs. national brands. Consumer insights: Loyal Gen Z shoppers could drive store brand sales Quotient brand Ubimo studied consumer behavior during the height of the pandemic and now, signaling opportunities for private brands. First Previous 56 57 58 59 60 Next Last
