Greg Sleter

Associate Publisher/Executive Editor

Author Profile

Greg Sleter is the executive editor/associate publisher of Store Brands. Greg’s career dates back to the early 90s and for more than 20 years, Greg has been immersed in covering various segments of retail ranging from private label, to housewares and home goods, and the ever-changing business as a whole. His career began before Amazon sold its first book and Kmart and Sears were major players.

Greg has also been at the forefront of the digital revolution within journalism, having worked for AOL’s Patch division and Newsday.com. At each, he was a leading voice in developing new ways to deliver news and use social media to engage with readers.

A New York native now living in Pennsylvania, Greg is an avid sports fan and a devotee of international football, better known as soccer to you Americans.

ARTICLES BY THIS AUTHOR

7/13/2025
Major Ice Cream Makers Pledge to Eliminate Artificial Colors
The voluntary action led by the International Dairy Foods Association will see certain ingredients no longer in use by the end of 2027

Greg Sleter
7/13/2025
Consumers Seek Value as Back-to-School Budgets Tighten
A new consumer survey from Deloitte found that consumers are looking for new options to help save money heading into the fall

Greg Sleter
7/13/2025
Private Label Sales Up In First Half
New data from the Private Label Manufacturers Association shows store brand products gaining in dollar and unit sales across multiple categories

Greg Sleter
7/13/2025
PetSmart Adds European Pet Food Brand Edgard & Cooper
Products in the exclusive assortment are made with fresh meat recipes, zero meat meal, and whole fruits and vegetables

Greg Sleter
7/13/2025
2025 Rising Stars: Emily McKarnin of Simmons Pet Food
The senior food technologist led the development and launch of two new product lines for major retailers

Greg Sleter
7/10/2025
Gopuff Taps Into Viral Trend with Exclusive Launch of 6 7 Water
The purified water is offered in 12-ounce cans and derives its name from a phrase that went viral on social media

Greg Sleter
7/10/2025
Costco Reports Solid June Sales Gains Across All Divisions
The warehouse club saw strong comparable store sales growth in all geographies and e-commerce

Greg Sleter
7/10/2025
Americans See Tariffs Hurting The Nation's Economy
A new consumer survey from Savanta revealed concerns over the negative financial impacts of tariffs

Greg Sleter
7/10/2025
2025 Rising Stars: Paul Lukason, Staples
The project manager continues to play a key role within the office superstore's breakroom and furniture categories

Greg Sleter
7/9/2025
Lidl Expands NYC Footprint With New Manhattan Location
The new store's grand opening is planned for Aug. 1

Greg Sleter