Natural Grocers Expands Private Label With New Organic Tortilla Chips
The continued growth of Natural Grocers’ private label assortment has reached the snack aisle with the launch of its Organic Restaurant-Style Tortilla Chips.
Sold under the Natural Grocers brand, the new chips are made with authentic stone-ground organic corn and sea salt and are certified organic, non-GMO, vegan-friendly, kosher, and free of synthetic colors, artificial sweeteners, flavors, and preservatives (as defined by its standards).
"A tortilla chip is a food where you can taste the attention to detail from the very first bite," said Raquel Isely, vice president of marketing at Natural Grocers. "With the earthy boldness of Blue, the light flavor of White Corn to complement your zestiest dips, or the classic taste of Yellow, you'll feel like you're at your favorite Mexican restaurant without waiting for a table, calculating the tip, or splitting the bill."
The three new chip varieties include:
- Organic Restaurant-Style Blue Corn Tortilla Chips ($4.99 / 12 oz)
- Organic Restaurant-Style White Corn Tortilla Chips ($4.99 / 12 oz)
- Organic Restaurant-Style Yellow Corn Tortilla Chips ($4.99 / 12 oz)
Since its launch in 2016, Natural Grocers Brand Products has grown to feature more than 900 high-quality products, available exclusively at Natural Grocers stores. Recent additions to the private-label line include several varieties of Organic Whole Milk Yogurt and Organic Wellness Shots, with more products on the way.
