Non-foods & General Merchandise

Retailer is relying on private brands to meet changing consumer preferences

Retailers can bolster store brand activity by offerings products that are eco-friendly and affordable

​​​​Consumers want foods that not only feed their furry kids, but also offer wellness benefits.

Retailer describes Ophelia Roe line as ‘first-of-its-kind, curated, trend-forward’ apparel that mixes and matches patterns and styles

Hoping to disrupt the men’s care category, the new Bromley's For Men collection was developed to be premium, easy to use and affordable

Retailer launching Dip in collaboration with fashion designer Joe Mimran of Club Monaco, Joe Fresh and Pink Tartan fame

Retailer focusing on better connecting with younger customers

The fastest-growing categories in private brands are clearly innovating with distinctive products, meeting consumers’ needs and capitalizing on current trends

Private brands still dominate value-driven categories but have more growth potential in underdeveloped segments such as pet products and personal care, say retail analysts

If customers’ pets won’t eat your proprietary brand, that’s a problem. Here’s how to produce a pet food that is both nutritious and delicious

Deep-discount retailer says its Valentine’s Day offer is more than 40 percent cheaper than the average price per dozen roses at competing retailers

The natural line is available in wet and dry options.