Wayfair Offers Black Friday in July
E-tailer Wayfair is launching Black Friday in July, a five-day savings event with up to 80% off prices. From July 24 through July 28, shoppers can get up to 80% off across all Wayfair product categories, as well as 24-hour flash deals, limited-quantity doorbusters and bonus savings for loyalty program members. Deals include 55% off the Wayfair Basics Sheet Set, reduced to $18.99.
Early access to the sale begins July 23 exclusively in the Wayfair app, the company noted. Products ship free, although some exceptions apply. The sale includes thousands of Wayfair Verified items, which are handpicked and vetted by company product experts as part of a program launched in March.
In advance of the event launch, Wayfair is currently running Black Friday in July early deals on its website, a promotion that includes items such as a Wayfair Sleep 10-inch Medium Cooling Gel Memory Foam Mattress at 41% off, down to $265.99. Also on offer are the Aberdeen 3-Piece Circle Solid Wood Wall Mounted Shelf under Wayfair’s Mistana brand at 34% off, down to $52.99; and a Hambrook Computer Writing Desk with Hutch, Drawers and File Organization under the company’s Andover Mills brand at 37% off, down to $219.99.
“We're bringing customers the kind of deals they expect from Black Friday: big, bold and unbeatable,” said Jon Blotner, president of commercial and operations at Boston-based Wayfair. “This event delivers value and variety to help consumers refresh their homes and businesses just in time for back-to-school and the fall season.”
