Jefferies survey highlights OTC private label strengthLooking at shopper behavior of OTC during COVID-19 pandemic, nearly half of the surveyed shoppers opted for a private brand product Ranir brand adds value-sized flosser packsThe company, which also makes private label products, introduced Plackers Micro Mint and Plackers Twin-Line value-sized packs Women's Multi Caps formulated with nature-based potencies Product contains 18 essential nutrients derived from whole fruits, vegetables and herbs for improved assurance of absorption Hanging flushing wipes dispenser for private brands Ergonomically designed Vertex Toothbrush has T-shaped head Available for private branding by Product Launchers, toothbrush provides ‘more thorough clean,’ says company Glow-in-the-dark tissue box adds festiveness New SKU joins tissue line in Canadian retailer Metro's Irresistibles Signature Collection 7-Eleven launches ‘fashion-forward’ cosmetics line Retailer aims to appeal to millennial women with Simply Me Beauty line Mini razor simplifies shaving Meijer introduces Omega Bites under private brands Non-food store brands: Incredible inedibles Private brands still dominate value-driven categories but have more growth potential in underdeveloped segments such as pet products and personal care First Previous 7 8 9 10 11 Next Last