The store brand version aims to tap into the roughly $200 million in sales that IRI data says the branded product pulled in for the 52 weeks ended May 17
Private brand manufacturer of food, beverage and spirits is using its branded Recipe21 spirits line to make hand sanitizer for consumers and aiding nonprofits
The livestreamed event highlighted more than 100 products that are only available at the retailer, spanning 43 global brands and its private label Sephora Collection