Digital Marketing

Twang Partners returned its Hot Pickle Flavored Salt after it first launched in 2014, and it is available to retailers looking to add it to a private brand line

More than 200 store brand items at the commissaries are being sold at 20% until Oct. 25

Store Brands in the Wild visits a Walmart to see how it merchandises its private brand apparel

The 2020 calendar includes 24 mini bottles of exclusive wines sourced by the store brand team that can be previewed at 24daysofwine.com

New logo, branding reflects the more contemporary shopping experience the retailer has made steps to provide in the last year, new own brand packaging to come in October

The Walmart.com exclusive offers a line of six hair tools with names that include affirmations

Automated, digital marketing platform can help retailers with own brands and CPGs leverage products inside recipe content

Amazon is gearing up for its Prime Day event Oct. 13-14 and it will feature ways to save on its store brands