Digital Marketing

A new report from The NPD Group found that more shoppers will be on the hunt for deals and are likely to start shopping for gifts earlier this year.

Famed cooking personality Rachael Ray is the latest to team up with the Kroger-owned meal kit brand.

Social media experts detailed why authenticity and audience engagement are keys for retailer and CPG success on TikTok at Groceryshop 2022 in Las Vegas, NV.

In partnership with thirteen lune, JCPenney is expanding its in-store beauty installation nationwide following a pilot program last fall.

North America’s leading source of insightful information and actionable connections in retail, healthcare and hospitality, earned seven of the awards for its digital content and production.

The new campaign will run through mid-October and focus on leading grocers throughout Texas.

The star point guard's brand of plant-based snacks are found only on the Gopuff app.

Store Brands spoke to NielsenIQ's Andrew Criezis about how name brand loyalists view private brands and what factors are fueling their growth.