Greg Sleter

Associate Publisher/Executive Editor

Author Profile

Greg Sleter is the executive editor/associate publisher of Store Brands. Greg’s career dates back to the early 90s and for more than 20 years, Greg has been immersed in covering various segments of retail ranging from private label, to housewares and home goods, and the ever-changing business as a whole. His career began before Amazon sold its first book and Kmart and Sears were major players.

Greg has also been at the forefront of the digital revolution within journalism, having worked for AOL’s Patch division and Newsday.com. At each, he was a leading voice in developing new ways to deliver news and use social media to engage with readers.

A New York native now living in Pennsylvania, Greg is an avid sports fan and a devotee of international football, better known as soccer to you Americans.

ARTICLES BY THIS AUTHOR

5/12/2025
QVC To Host TikTok Shop Super Brand Day
The event is the next step in the home shopping retailer's effort to expand its social media presence

Greg Sleter
5/12/2025
Dollar General Expands Dolly Parton Assortment
The new items are focused on summer home entertaining

Greg Sleter
5/12/2025
Sprouts Launching 2025 Grants Program
The grocer will donate $3 million to support local organizations that advance nutrition education, nutrition access, and wellness for children and adults in the communities where the company operates.

Greg Sleter
5/12/2025
2025 Private Label Hall of Fame: Juan De Paoli
For more than a quarter-century, the Lifetime Achievement honoree has helped shape and elevate the private label industry in the U.S.

Greg Sleter
5/11/2025
Meijer Discounting Select Private Label Items
The retailer is lowering prices on dozens of own brand products in time for summer celebrations

Greg Sleter
5/11/2025
Belk, TV Star Craig Conover Team To Boost Crown & Ivy Own Brand
The department store's new Sewing Down South collection includes apparel and home products

Greg Sleter
5/11/2025
Beyond Expands Financial Backing Of Kirkland's
Company officials said the new agreement will allow the home decor specialty retailer to maximize its current product assortment

Greg Sleter
5/11/2025
Lidl Launches Butcher's Specialty Private Label Meat Assortment
The selection includes beef, chicken, pork, lamb, and veal, and is now in stores.

Greg Sleter
5/11/2025
2025 Private Label Hall of Fame: Judy Albazi
The Lifetime Achievement honoree rose through the ranks at Chase Products to become president and CEO

Greg Sleter
5/8/2025
Aldi Wines Grab The Spotlight In Wine Enthusiast
A selection of 10 varietals from the grocer was ranked by the periodical known for its wine expertise

Greg Sleter