Greg Sleter

Associate Publisher/Executive Editor

Author Profile

Greg Sleter is the executive editor/associate publisher of Store Brands. Greg’s career dates back to the early 90s and for more than 20 years, Greg has been immersed in covering various segments of retail ranging from private label, to housewares and home goods, and the ever-changing business as a whole. His career began before Amazon sold its first book and Kmart and Sears were major players.

Greg has also been at the forefront of the digital revolution within journalism, having worked for AOL’s Patch division and Newsday.com. At each, he was a leading voice in developing new ways to deliver news and use social media to engage with readers.

A New York native now living in Pennsylvania, Greg is an avid sports fan and a devotee of international football, better known as soccer to you Americans.

ARTICLES BY THIS AUTHOR

2/23/2025
Kroger's Private Brands Featured In Hour Back Boxes
The grocer's limited-edition promotion includes a variety of products said to help shoppers navigate Daylight Saving Time.

Greg Sleter
2/20/2025
Sprouts Farmers Market Continues Driving Own Brand Growth
The grocer in 2025 will expand its Sprouts Brand assortment while also rolling out its loyalty program chain-wide

Greg Sleter
2/20/2025
Grocery Veteran Kim Cates Joins Heritage Grocers
She will have oversight of all center store merchandising initiatives

Greg Sleter
2/20/2025
H-E-B Opens New E-Commerce Fulfillment Center
The Houston-based facility will help the grocer further enhance its omnichannel efforts.

Greg Sleter
2/20/2025
Consumer Demand for Natural, Organic Products Grows
As retailers react to this growing need, research indicates that continued shopper education is needed

Greg Sleter
2/19/2025
Strong Same-Store Sales Boost Sprouts Farmers Market In Q4
The grocer reported double-digit sales gains in the fourth quarter and full fiscal year as its store expansion plans continue.

Greg Sleter
2/19/2025
Giant Food Hits Milestone In Its Food Waste Reduction Efforts
Working with Divert, Inc., the Mid-Atlantic-based grocer has kept 80 million pounds of expiring food out of the waste stream

Greg Sleter
2/19/2025
GNC Launches Assassin’s Creed-Inspired Caffeine Gummies
The new line from FocusFuel includes the Citrus Yuzu flavor that is exclusive to the retailer.

Greg Sleter
2/19/2025
Trader Joe's Recalls Organic Acai Bowls
The grocer issued the warning over concerns of foreign matter in the popular product

Greg Sleter
2/19/2025
Natural Grocers Expands Private Label Beverage Mix
The latest additions to its own brand assortment are Organic Kombucha and Organic Raw Tepache

Greg Sleter