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Nestlé Canada to unload Pure Life business to Ice River Springs

Private label water producer Ice River Springs said the buy would expand its offerings beyond private label in Canada

Amazon private label apparel gets forest friendly

The e-tailer has joined the CanopyStyle initiative to protect endangered, ancient forests that are mined for apparel fabrics

Seneca Foods reports big Q4

Leader in private brand canned vegetables saw net sales increase by 17% in the quarter, as consumers stocked up for the pandemic

2019 Editors' Picks Awards for Food

Check out the gold, silver and bronze winners across several categories.

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Packaging of its Open Nature and waterfront Bistro private brands will now carry a logo that signifies that the products have been sourced responsibly

FDA grants Kroger Health “Emergency Use Authorization” for the retailer’s COVID-19 Test Home Collection Kit that will be for associates first and then opened to other organizations

Magid shopper survey saw an increase in shoppers saying they will continue buying store brands after trying it for the first time, study also found snacks and ice cream lead impulse online buys

Massimo Zanetti Beverage's vice president of corporate brands was elected chairman of the board of directors during the association’s annual meeting

The retailer’s latest store brand includes bedding, sheets, blankets as well as some bath items like towels, shower curtains

The new tool enables the retailer to share data with its store brand supplier partners in real time, helping to develop new own brand products and further drive existing ones under Bowl & Basket, Paperbird and more

Valassis survey finds U.S. consumers are eager to buy in the months ahead; private brands could benefit from bargain hunting but consumers also looking to be loyal

Latest Blogs


In the Aisles: How the coronavirus changed up marketing

Retailers have focused on educating consumers and thanking staff, but perhaps things are changing


In the Aisles: Our finest moment

Seth Mendeslon, Store Brands' editor in chief, says private brand manufacturers, retailers stepped up to the coronavirus pandemic


Wegmans highlights necessities

Wegmans' house brands meet customer needs in detergent, paper goods and canned food at the retailer's Brooklyn flagship


A look at Live Better in-store

Store Brands in the Wild feature ventures into CVS Pharmacy to see the revamped Live Better store brand


Holiday prep: AI-driven promotions set store brands apart from competitors

It's never early enough to begin 2020 holiday planning and this year is especially tricky under COVID-19; DemandTec president Cheryl Sullivan discusses how science and store brands can play a role


Should Amazon nab JC Penney? In a word: Yes

Former Amazon executive Brittain Ladd shares commentary on why Amazon should acquire JC Penney, adding its mall locations and private brand expertise


Store brand swag?

A pair of Lidl-branded sneakers became a hit overseas, selling for more than 10 times the price on ebay and third-party sites, Store Brands editor Dan Ochwat ponders if retailers could be sitting on a trend


Farewell to a friend and leader

Editor-in-chief Seth Mendelson shares a tribute to the man who made the PLMA what it is today

2020 Buyers' Guide

Buyers' Guide

Want to spruce up your private brands program?

In this four-part podcast series with Store Brands' Editor-in-Chief Lawrence Aylward, private label expert Tom Stephens addresses 12 critical success factors that retailers can use to build and sustain their store brands programs in the face of change.

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