Private Label Brands

Applegate is credited with driving new marketing partnerships and creating new promotional opportunities in television, movies, and radio to boost the company's private label assortment.

The Colombia-based supplier of chocolate works with farmers to improve their fiscal well being in an effort to ensure the industry's future is strong.

The grocer's annual Supplier All-Star Awards recognizes companies for their efforts related to quality, innovation, value, and sustainability.

A few examples of recent deals from national brands could be the start of a new pricing competition as shoppers continue turning to private label products.

Hosted by Progressive Grocer, the event later this month will offer insights on how to further fuel sales of store brands.

A new report from Circana detail the impact this up-and-coming generation is having on new product development.

George Limberopoulos talks about how the private label industry can utilize AI to tap into consumer needs and further boost sales.

The new assortment is offered in various pack sizes and flavors and is now in stores and on-line.