Private brands making it difficult for national brands to differentiateA greater percentage of shoppers are more likely to buy a product if it is a store brand than less likely 7-Eleven launches ‘fashion-forward’ cosmetics lineRetailer aims to appeal to millennial women with Simply Me Beauty line Creativity displayed at PLMA show gives profession reason to be proud The Private Label Trade Show, held last week in Rosemont, Ill., showcased impressive innovation on the part of both exhibitors and retailers Target comp sales, traffic and digital sales grow in Q3 New private and exclusive brands key component of retailer’s growth strategy Gen-X consumers most important for store brands, says demographics expert They have the biggest households and were raised to be frugal, notes Brad Edmondson during the Private Label Trade Show’s opening seminar 10 ways to win over diverse consumers, including GenZ, with packaging design Strategic design consultant Deborah Ginsburg shares strategies, from storytelling to sustainability, during a workshop at the Private Label Trade Show Amazon reintroduces private brand diapers The diapers are now part of its Mama Bear brand Southeastern Grocers wins awards for ice cream, cheese At World Dairy Expo, retailer takes a top honor for store brand ice cream and second and third place for cheese Driving familiarity and affinity are keys to store brand growth As the U.S. population continues to diversify, manufacturers and retailers must follow suit with personalized products Walmart introduces Sam’s Choice Italia Retailer partnered with Italian Trade Agency on 40 ‘authentic’ products First Previous 131 132 133 134 135 Next Last
