Virtual now and going forward
With the PLMA's events going online, the private label industry needs to maintain virtual communication, writes Store Brands editor in chief Seth Mendelson
Time to shine
Seth Mendelson, publisher/editor-in-chief, says value-focused shoppers and rising prices on national brands offer private label a chance to grow its consumer base
Why some retailers are taking the 'store' out of store brands ... and why some aren't
Either way, retailers are creating powerful brands with enduring value that can foster loyalty to their stores
In a culture of equality, everybody rises
Policies and programs that advance women are key to females advancing, to receiving equal pay and to the kind of gender diversity that equals good business
In the Aisles: How the coronavirus changed up marketing
Retailers have focused on educating consumers and thanking staff, but perhaps things are changing
In the Aisles: Our finest moment
Seth Mendeslon, Store Brands' editor in chief, says private brand manufacturers, retailers stepped up to the coronavirus pandemic
Walgreens own brand version of Voltaren in-store
Store Brands in the Wild spots new own brand from Walgreens near competitor’s merchandising, plus candy at Casey’s
Stem & Root takes hold at CVS
Clean, innovative merchandising supports the exclusive plant-based wellness products inside the drug chain
Managing retail leads for store brand suppliers
Brandon Leong of the popular sourcing platform RangeMe discusses ways to manage leads in a new digital and nondigital world for selling in a private brand product
McKinsey research: Winning over consumers for the long term
McKinsey’s Kelsey Robinson discusses findings from the company’s latest research and how private brands can benefit for the long haul after the coronavirus pandemic
