Greg Sleter

Associate Publisher/Executive Editor

Author Profile

Greg Sleter is the executive editor/associate publisher of Store Brands. Greg’s career dates back to the early 90s and for more than 20 years, Greg has been immersed in covering various segments of retail ranging from private label, to housewares and home goods, and the ever-changing business as a whole. His career began before Amazon sold its first book and Kmart and Sears were major players.

Greg has also been at the forefront of the digital revolution within journalism, having worked for AOL’s Patch division and Newsday.com. At each, he was a leading voice in developing new ways to deliver news and use social media to engage with readers.

A New York native now living in Pennsylvania, Greg is an avid sports fan and a devotee of international football, better known as soccer to you Americans.

ARTICLES BY THIS AUTHOR

5/4/2022
Dollar General Freshens Personal Care Assortment
The exclusive collection includes a variety of items ranging from bath and shower products to skin care items.

Greg Sleter
5/3/2022
Safely's New Lavender Scent Hits The Shelves at Walmart
The company founded by Kris Jenner and Emma Grede is expanding its assortment of natural cleaning products.

Greg Sleter
5/3/2022
Crate & Barrel Broadens Leanne Ford Home Collection
The addition of new products expands the exclusive collection to more than 100 items.

Greg Sleter
5/2/2022
NRF Remains Bullish On Consumer Spending
Despite inflation and rising interest rates, the National Retail Federation's leading economist said Americans will keep on shopping.

Greg Sleter
5/2/2022
Sally Beauty Expands Proprietary Hair Care Line
The new items in the retailer's Strawberry Leopard collection continue its private label expansion efforts.

Greg Sleter
5/1/2022
At Home Opens Three Northeast Locations
The home decor retailer continues to expand as it nears 250 stores nationwide.

Greg Sleter
5/1/2022
Pottery Barn, West Elm Debut New Home Furnishings Line
The new collections showcase designs highlighting desert and forest inspirations from interior designer Sarah Sherman Samuel.

Greg Sleter
4/27/2022
Better Taste, Pricing Key Factors In Boosting Acceptance of Meatless Products
A new survey revealed evolving consumer views on meatless products and what factors would lead to more giving the products a try.

Greg Sleter
4/27/2022
The Knot Debuts Exclusive Line With 'Bachelorette' Couple
The invitation suite is designed by JoJo Fletcher and Jordan Rodgers of ABC’s 'The Bachelorette.'

Greg Sleter
4/26/2022
Walmart Unveils Jenny and Dave Marrs Outdoor Collection
Walmart has expanded its exclusive Better Homes & Gardens collection with a new outdoor line from the HGTV stars.

Greg Sleter