QVC, Carla Hall Team on Kitchenware Assortment

The new proprietary collection expands the retailer's selection of celebrity chef-inspired products.
Greg Sleter
Associate Publisher/Executive Editor
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QVC Carla Hall
Carla Hall.

QVC and celebrity chef Carla Hall have teamed to launch the Sweet Heritage by Carla Hall assortment of kitchen and food items. The collection debuted on the video commerce network on March 22. 

The collection includes a selection of kitchen electrics, cooking tools, baking tools, and gadgets as well as food items like Ready to Bake Cornbread Batter and Southern Brunswick Stew. Some items are also complimented with signature recipes chosen exclusively for that product by Hall. Featuring a color palette that reflects Hall's style and aesthetic, the line ranges in price from $25-$80.

"Carla Hall's Sweet Heritage line is a perfect addition to QVC's portfolio of celebrity chef culinary collections," said Kristen Stevens, GMM and VP of Home Merchandising for QVC. "Carla is a relatable personality, someone who brings a great deal of authenticity through the personal stories and experiences she shares so openly."

As a trained chef who first won over audiences by competing on Bravo's Top Chef and Top Chef: All-Stars, before co-hosting the daytime talk show, "The Chew," Carla Hall has always stood by her philosophy of cooking with love. In addition to cooking in restaurants around Washington D.C., Hall is an accomplished television personality and author. Her cookbooks include Carla's Comfort Food: Favorite Dishes from Around the World,Cooking with Love: Comfort Food That Hugs You and her most recent, Carla Hall's Soul Food: Everyday and Celebration.

"The kitchen is such a beautiful place for many, whether you are a home cook, a host or hostess - it brings people and loved ones together to share generational recipes, love, and laughter. It's the soul of any home," said Hall. "This is why I wanted to bring my line to QVC, so that I could share these stories, engage, and connect with this amazing community of cooking enthusiasts. QVC brings joy just as cooking does, and I'm excited to be a part of this family."