Greg Sleter

Associate Publisher/Executive Editor

Author Profile

Greg Sleter is the executive editor/associate publisher of Store Brands. Greg’s career dates back to the early 90s and for more than 20 years, Greg has been immersed in covering various segments of retail ranging from private label, to housewares and home goods, and the ever-changing business as a whole. His career began before Amazon sold its first book and Kmart and Sears were major players.

Greg has also been at the forefront of the digital revolution within journalism, having worked for AOL’s Patch division and Newsday.com. At each, he was a leading voice in developing new ways to deliver news and use social media to engage with readers.

A New York native now living in Pennsylvania, Greg is an avid sports fan and a devotee of international football, better known as soccer to you Americans.

ARTICLES BY THIS AUTHOR

5/19/2024
2024 Private Label Hall of Fame: Pam Ofri of Wakefern
The Private Brand Champion honoree oversees comprehensive brand development across 4,000 SKUs and three own brands.

Greg Sleter
5/19/2024
Schnucks Named Best Managed Private Company
The grocer received the honor for the third consecutive year from Deloitte and The Wall Street Journal.

Greg Sleter
5/19/2024
Orchard Custom Beauty Highlights New Products At PLMA Europe
The beauty supplier will present new products and private label capabilities at the annual show in Amsterdam.

Greg Sleter
5/19/2024
Ulta Beauty, Door Dash Expand Partnership
Shoppers across all states are now able to purchase items for delivery from the beauty-specialty retailer.

Greg Sleter
5/19/2024
AWG Brands Launches Upscale Private Label Ice Cream
The new assortment sold under the company's Best Choice own brand includes 12 flavors.

Greg Sleter
5/19/2024
Majority of Americans Planning To Celebrate Memorial Day
A new survey by Numerator revealed that 57% of consumers will spend time over the holiday weekend welcoming the start of summer.

Greg Sleter
5/19/2024
Target Cutting Prices On 5,000 Items Across The Store
The reductions include multiple product categories along with the retailer's assortment of private brands.

Greg Sleter
5/16/2024
Functionality Gives Non-Alcoholic Beverage Segment A Boost
NIQ's Sherry Frey provides insight into the type of products consumers are buying and how retailers are working to meet their ever-changing demands.

Greg Sleter
5/16/2024
2024 Private Label Hall of Fame: Nils Clement of Euro Caps
The Private Brand Champion honoree is lauded for his guidance that has empowered retailers to strengthen their hot drinks category.

Greg Sleter
5/16/2024
Private Brands Feature In BJ's Wholesale's Summer Sale
The retailer is showcasing a broad selection of products and featuring its own brand items as specials in key categories.

Greg Sleter