Dan Ochwat

Dan Ochwat

Executive Editor

Author Profile

Dan Ochwat is the executive editor of Store Brands magazine, part of the EnsembleIQ network of publications. He's been involved in writing and editing for retail-based trades for nearly two decades, formerly as the editor of Shopper Marketing magazine, and as a writer for Path to Purchase IQ, publications that cover national brand consumer goods marketing and news.

ARTICLES BY THIS AUTHOR

11/11/2021
Albertsons could leverage media network for own brands
Retailer launched Albertsons Media Collective as a tool for branded CPGs but will utilize to promote private brands, too.

Dan Ochwat
11/11/2021
Kroger refreshes diapers line as prices rise
Inflation, supply chain shortage cause diaper prices to increase but Kroger aims to counter that with a reintroduction of its Comforts brand.

Dan Ochwat
11/10/2021
Hershey gets into the private label pretzel biz
Candy company bolsters salty snack business with $1.2 billion acquisition.

Dan Ochwat
11/9/2021
Member’s Mark hits the road for the holidays
A Sam's Club food truck with own brand holiday treats will travel to locations, while five stores get big parking lot celebrations.

Dan Ochwat
11/9/2021
Petco develops exclusive holiday collection to reach pandemic-driven pet parents
More than 400 unique items from holiday-inspired toys, costumes and more for dogs, cats and small animals to be featured in its Merry Makings at Petco branded collection.

Dan Ochwat
11/8/2021
Surprising seasonal store brand items at Trader Joe’s
Retailer curated unique own brand gifts for the holidays and talks wine.

Dan Ochwat
11/7/2021
TreeHouse up for sale?
In line with very strong Q3 sales results, especially in its snacking and beverage and meal preparation divisions, the TreeHouse board approved a measure to explore selling the company.

Dan Ochwat
11/7/2021
CVS demonstrates strong retail gains in Q3
COVID-19 vaccinations helped drive foot traffic and cash register rings at the front of the store.

Dan Ochwat
11/7/2021
Collegiate athletes, private brands could make great teammates
With the NCAA now allowing college athletes to make money from their likeness, regional retailers could benefit from a store brand partnership.

Dan Ochwat
11/3/2021
WISE Annual Meeting: Peggy Davies wins first DEI award
The founder of the WISE organization and current president of the PLMA won a new award from WISE and Store Brands, as part of the Top Women in Store Brands awards.

Dan Ochwat