Target Expanding Good & Gather Baby, Toddler Food Selections

The new products give parents additional food choices for their little ones with items priced starting at less than $1.

10/2/2023

Target's Good & Gather Toddler cheese and spinach ravioli meal bowl.

Target continues to expand its Good & Gather private label assortment and has added 14 items to its selection of baby and toddler items.

Now available in stores and online, the new toddler meal bowls and baby food pouches and purees are priced starting at $0.79.

The Good & Gather Baby and Good & Gather Toddler assortments are made from quality ingredients and contain no artificial flavors, synthetic colors, artificial sweeteners or high fructose corn syrup in any of the assortment, Target officials said.

The new items now available were launched just weeks after Target launched about a dozen food choices in the baby and toddler segments.

“For generations, parents have turned to Target to help them care for their children – and I’m excited that we’re building on that legacy in Food & Beverage with the launch of Good & Gather Baby and Good & Gather Toddler,” Rick Gomez, executive vice president and chief food & beverage officer at Target, said in August as Target launched its initial baby and toddler assortments. “For little ones, these products are delicious. And parents will love that they’re nutritious and incredibly affordable.”

The new Good & Gather baby and toddler items now available include:

Good & Gather Toddler:

Good & Gather Baby:

Launched in 2019, Good & Gather has become Target’s number-one selling food and beverage private brand, generating more than $3 billion in sales in 2022. The line includes sub-brands like Good & Gather Organic, Good & Gather Plant Based, Good & Gather Seasonal and Good & Gather Signature.