The retailer conducted a survey that said Americans seek a tranquil bathroom experience, inspiring the Haven line of bath products, the second of eight owned brands to launch this year.
Loom + Forge is meant to strengthen JCPenney's status as a leading home destination, offering products across indoor and outdoor décor, bedding, bath, window coverings and tabletop products.
On the heels of Nestwell and Haven, the home store’s CMO Joe Hartsig discusses the chain’s transformation and how it is strategically tied to a host of stylish new owned brands launching month by month this year.
The retailer’s fourth-quarter and full-year 2020 earnings showed big digital growth and solid comparable-store sales, even as it swung to a loss for the full year.
The Anyday brand includes home goods, technology items and baby products, all at a price point that is 20% less than the current John Lewis store brand options.
Sam's Club's creative director for Member's Mark and three other designers created popup outdoor escapes across the country that it then turned into virtual reality shoppable spaces.
