Macy's and Gap Launch Exclusive Sleepwear and Intimates Collection
Two well-known American brands have teamed up for an exclusive collection of sleepwear, underwear and intimates for men and women.
The new retailer-exclusive collection of Gap clothes at Macy’s include an assortment of exclusive designs and colorways that “bring versatile classics, comfort and effortless style to life.” Items in the collection include pajama sets and loungewear, as well as bras, boxers and undershirts, with prices ranging from $12.50 and $79.95.
“Macy’s is excited to partner with such an iconic brand like Gap,” said Rachel Leinwand, Macy’s vice president of Merchandising Active, Basics, Outdoor. “This collection is a great addition to our men’s and women's basics assortments that will provide classic but modern styling with quality fabrics and fit – giving our customers more options to own their style.”
The collection ranges in size from XS to XL, and includes soft, breathable materials for optimal comfort. The Gap and GapBody sleepwear and intimates collection was designed, produced and distributed by Centric Brands, whose portfolio includes licenses for more than 100 iconic brands.
“We are thrilled to launch this collection of Gap sleepwear and intimates exclusively at Macy’s and to extend our customer reach,” said Adrienne Gernand, president of B2B and International Commerce at Gap Inc. “This launch is an opportunity to amplify the Gap brand and deliver must-have essentials in comfortable, breathable fabrics to men and women across the US.”
The exclusive collection is available now in-stores and online.