The annual Shopper Experience Index report from Bazaarvoice finds nearly 60% of shoppers purchased private brands because they liked the product, more than shoppers buying just on price.
Aldi and CVS Pharmacy were the two retailers whose store brand offerings took the top spot in certain categories as part of the 2021 Product of the Year awards
Four seasonings under its new Family Recipes Collection are available as part of its bulk private label capabilities and to food manufacturers, foodservice firms