Private Label

The assortment is the latest successful addition to the NEX roster of own brands and provides products for the whole family at affordable prices.

The hardware cooperative's new line includes shirts and hats featuring logos from the company's past 100 years.

Hartshorn and his team were instrumental in carrying out the expansion of Clover Valley, a key component of Dollar General’s “Food First” initiative.

In recent months Favrow has led a number of projects at AWG including a refresh of product packaging for the company's Best Choice own brand.

Applegate is credited with driving new marketing partnerships and creating new promotional opportunities in television, movies, and radio to boost the company's private label assortment.

Hosted by Progressive Grocer, the event later this month will offer insights on how to further fuel sales of store brands.

The new assortment is offered in various pack sizes and flavors and is now in stores and on-line.

Christina Lampert, director of Growth and Innovation at HowGood, discussed sustainability trends and how retailers can use their private label programs to further enhance their sustainability efforts.